

Internet Marketing
With the host of options on the Internet today it can often be time confusing and extremely confusing making a decision when choosing which options best suit your business. It is my advice that any web or internet marketing that does not include at least three months of monitoring is a waste of time as changes to websites need to be tweaked for best results and traffic increases or decreases need to be monitored and reported on.
I have started with the very basic web marketing service which is to prepare your website to be indexed and more importantly ranked highly in search engines. As 89% of all traffic will come directly from Google I tend to recommend optimising your website for Google and then choosing other web pages with the site to be optimised for Yahoo and MSN.
Please note before undertaking any new web marketing project I run a number of tests and ranking reports. Some projects that used optimisation tools that are illicit and will result in the website being eventually banned from Google I cannot accept. See web marketing I cannot do
90 Day website Optimisation for Google, MSN & Yahoo
Includes
Consultancy meeting, Re-coding of meta tags, Keyword or key phrase density / optimisation, Search engine submission, ftp uploads of all amended pages, 3 x 1 Monthly Optimisation reports.£350.00 pcm
Additional Services
Sector Specific Directory Submission, relevant linking partner search £50.00
Email Marketing Campaigns £100.00 pcm
PPC, Pay per click Paid listing Campaigns £100.00 pcm
Banner Advertising £100.00 pcm
Web Design and web copy wrinting £30.00 per hour
Redesign your website to make it more user friendly, more attractive and more professional Improve navigation Rewrite all copy allowing for: Better client understanding (most users leave a website from confusion rather than disinterest) Better keyword density and weight (Allows for better search engine rankings SEO) Increase enquiries as the website now allows for clarity of product / service offer Add relevant content, articles and keep the site updated Make applications for suitable linking partners Study your traffic statistics and make daily adjustments to increase trafficSounds interesting doesn't it
To be successful at internet or web marketing is an art born out of constant trial and error, constant monitoring of a website's traffic, referral or enquiry rate per click and above all revenue generated solely through a 'findable' website (high rank on search engines) excellent website navigation (over half of users leave a website not through lack of wish to purchase but through not being able to navigate to the product or service they require and means of purchasing).